When I was young, my favourite movie "BIG" starring Tom Hanks, epitomised everything I wanted to do with my life (aside from fly planes and race motorcycles): use my imagination to turn ideas into realities, and get paid for it.
More accurately, to be this person in meetings.
While I’m still working on attaining the loft complete with soda machine and trampoline, my life's journey has lead to me to a place where I get to do exactly that.
I currently work as a Creative at McCann Stockholm. My path to this point was anything but traditional and my background is often more scattered than anyone I know. While this used to be something I beat myself up about, it now plays out as one of my foremost strengths in an industry where creatives need to truly understand the client and the people their client wishes to communicate with.
Hard work. Caring the extra mile. Relentless optimism, gratitude & empathy. These comprise my daily mantra and act as my fuel to be a better person, and a better creative within my industry.
In addition to my work at McCann, I also have the privilege of being a bachelor level course instructor at Berghs School of Communication: 6x winner of Cannes Future Lions School of the Year award.
Above: Promo video for Berghs upon graduation.